Following recent Employer Brand Global TourTM events in30 cities in 20 countriesincluding London (sold out), Dubai (sold out), Milan (sold out), Copenhagen (sold out), Minneapolis, Melbourne (sold out), Sydney (sold out), Manila, Paris (sold out), Amsterdam, Zurich, Mubai, Delhi (sold out), Istanbul, and New Zealand (sold out), Internationally renowned Employer Brand expert and author Brett Minchington MBA brings his Employer Brand Global Tour to Singapore for one exclusive event only. What do previous participants say about the Employer Brand Global masterclass?
Microsoft, Els Van de Water, Brett’s knowledge in employer branding is outstanding. He delivers with clarity what can be a complex topic. I found his presentation to be inspiring, motivating and challenging. Highly recommended!
Unilever, Michal Pertkiewicz, Very dynamic session and presenter
Coca Cola , Elif Meshan, Very inspiring!
IBM, Michael Holm , An excellent opportunity to gain insights into best practice employer branding with relevant key points
Coloplast , Lotte Carl, An excellent opportunity to combine strategic thinking and a theoretical approach using best practice case studies
Frito Lay, Irem Gokcel, Very valuable insights and information on the field of employer branding
Nordea, Eva Bangsund, The masterclass gave excellent insights in what other companies are doing, what works and what are the challenges....the session was an inspiration!
Vesta Wind Systems , Cija Mast-Ingle Nielsen, My expectations have been exceeded, great to see such passion!
Cadbury, Evren Ercek, You were great! Thank you for your excellent contributions
Who should attend?
General Managers, HR Directors, Senior Managers of Human Resources, Recruitment Staffing, Talent Management, Hiring, Sourcing, Graduate Recruiting, Marketing Directors, Brand Managers, Communication Managers, PR Managers
About the Event
Attracting and retaining talent is the number 1 issue facing companies of all sizes across all industries in Asia (and globally). The challenges of sourcing, developing and retaining your top talent is only going to get tougher.
Faced with the challenges of an ageing population, declining fertility rates, global skill shortages, increased migration and mobility of talent and the importance of knowledge capture and transfer, organisations who adopt the employer brand concept will be best positioned to meet these challenges head on. In this highly engaging International Masterclass you will:
Share in the latest development, adoption and trends in Employer Branding worldwide
Learn how companies are using employer branding strategies to gain a competitive advantage coming out of the financial downturn
Learn how to optimise ROI of your employer brand strategy by integrating beliefs, values and behaviours throughout your organisation
Learnhow to audit, design, integrate and evaluate your employer brand program to attract-engage-retain talent using the innovative Employer Brand Excellence FrameworkTM
Learn how to tailor the employment experience that drives business performance to all segments of the employee population
Learn how to align your Employer Brand program with your business objectives and people strategy
Learn why the current climate is the most critical period for organisations to get their employer brand strategy right
Learn how to establish an effective employer brand strategy on a limited budget
Discover the latest employer branding global research findings and the key implications for your business
Learn how to balance the human touch v technology touch when building your talent community
Discover the role of leadership in employer branding and how to build an engaged community of employer brand ambassadors
Learn how to optimise your employer brand internal and external capabilities by leveraging a sustainable Employer Brand Community Model
Learn how to engage key stakeholders to ensure maximum input into strategy development and execution
Discover how to leverage web 2.0 and social networking channels to build and nurture your talent pools & pipelines
Discover the key linkages between your corporate, consumer and employer brand and how to optimise the value of your brand portfolio
Learn how to develop a dashboard of metrics to measure the ROI of your Employer Brand initiatives
Discover who are the World's benchmark employer brands and what you can learn from them
Learn from real life case studies of how leading companies have improved their financial results by developing and implementing a world class Employer Brand strategy
Bonus Event Take-aways (INCLUDED in registration fee - valued at more than S$1400)
NEW- Career website global best practice publication - 2010 International edition RRP S$380
Employer Brand International Employer Brand Global Research Study reportRRP S$510
The fundamentals for identifying the starting point for your employer brand program and world's best practice strategies to enhance your existing program
An opportunity to network and share with other professionals focused on contemporary people issues
Registration also includes morning tea, lunch & refreshments
PLUS
First 10 online registrationsreceive a copy of Brett's international best seller, "Your Employer Brand attract-engage-retain," sold in over 42 countries.
About the Presenters
connect with Brett Minchington
Brett Minchington is an Internationally Renowned Employer Brand Strategist and Author. Brett is the Chairman/CEO of Employer Brand International, a global network of employer brand thought leaders providing strategy, research, publications and strategic consulting to individuals and organisations to develop their employer brand to attract and retain talent. Brett is the founder of Employer Branding Online, the world's number 1 online resource for employer branding developments and trends.
Brett's global footprint has included delivering employer branding events in over 30 cities in 20 countries with senior leaders from a majority of Global 500 companies. He is the world's most published writer in employer branding and his work has been published in major newspapers, HR, Management and Marketing publications around the world including 'The Economist' and 'Business Week.'. He has consulted to firms on global and national employer brand projects including Siemens, PwC, Hewitt, World Vision, Origin and Australian Wine Research Institute.
Brett's book "Your Employer Brand attract-engage-retain" has now been sold in over 42 country’s. The book has since been read by managers from companies such as Google, The McDonalds Corporation, Nike, IBM, JP Morgan, Vodafone, TDC, Deloitte, Fiat, Microsoft, MTV, Cirque du Soleil, Madame Tussauds London, Lion Nathan, PwC, Universal Music, Coca-Cola Amatil, Toyota, Boots, Standard Charered Bank, Serco, Financial News and BHP Billiton.
Guest speaker - case study presentation Andy Nai, Creative Director, TMP Worldwide (Singapore) Andy has extensive experience in advertising, having worked in McCann Erickson, Batey, and Bates / 141 Worldwide in a career spanning more than 12 years. He has worked on a wide variety of accounts across different sectors for clients such as Panasonic, Sony, Mastercard, Johnson & Johnson, Coca-Cola, OCBC, Sentosa, Nestle, Loreal and Robinsons. Andy has extensive experience across Media including TV, Radio, Print, Outdoor, Interactive and Ambient. With award winning experience, Andy strives to do excellent everyday work through innovation in creative and strategy. Andy will use a case study approach to demonstrate how best in class companies are 'Effectively communicating their employer brand messaging to their target audience using creative communications.'
For further enquiries about the Masterclass please email the event manager by clicking here>
Online credit card payments are in Australian Dollars only - refer the currency convertor below to
S (Singapore Dollars) equivalent fortheearly bird rate of S$795 (until 16/4/2010) and standard rate of S$895 (from 16/4/2010). *exchange rate subject to market fluctuation.
B
Guest speaker - case study presentation
Seminar Rates (in Australian Dollars)